Resources

Be Free Indeed! - Tobacco Prevention Tools for the African American Church
Purpose: NAATEN's faith-based campaign, Be Free Indeed! is focused on enhancing the capacity of the African American church to address tobacco prevention. The campaign includes community competent prayer breakfast facilitation, health minister training, tobacco prevention materials, evaluation and technical assistance.

Outline: Prayer Breakfast
NAATEN provides prayer breakfast facilitation by a pastor trained in tobacco control. Participants of the prayer breakfast will learn the influence and opportunity for the African American church to change the tide of tobacco-related health disparities that disproportionately plague African Americans and gain spiritually based tools to educate and empower their congregation towards freedom from tobacco. The prayer breakfast has proven to be an effective way to engage the community and garner commitment from leadership to train health ministers/pastors in tobacco prevention.

Training: Based on the materials included in the toolkit Be Free Indeed! Tobacco Prevention Tools for the African American Church, participants of our half day training will learn how to implement tailored tobacco education classes/activities and anti-tobacco policy initiatives for women, men, youth and pastors within the church. The training is part prayer service and lecture with both small group activities and group discussion. As a result of the training, participants will be able to:

Frame tobacco use as a public health issue, not a sin issue;
Identify the ways that the tobacco industry targets the Black community with their deadly products;
Identify the ways that nicotine adversely affects health;
Understand the disproportionate health burden tobacco use has on the African American population;
Understand the influence of the church and how anti-tobacco advocacy/policy supports positive health outcomes for congregation members and the greater community;
Implement community competent tobacco prevention activities within the church;
Develop and adopt smoke-free policies

The Be Free Indeed! Toolkit of trainings and materials are available to faith organizations and/or state tobacco control programs that reach the Black church with community competent, spiritually inspired resources in tobacco prevention and cessation. The toolkit includes; training curriculum for health ministers addressing tobacco prevention. Topics include: History of tobacco and African Americans, Industry Targeted Marketing, Health Effects of Tobacco Use, Benefits of Quitting, Anti-Tobacco and Policy Initiative specifically for pastors, men, women and youth. Addition services are prayer breakfast facilitation, evaluation and technical assistance.

Format:

2-hour prayer breakfast and marketing for the Toolkit Training
Half-day, train-the-trainer curriculum on tobacco prevention tools for the church congregation
Certificate of Completion

Clearing the Air - A Training to Empower Current and Future African American/Black Leaders in Tobacco Control
Purpose: To engage and build institutional and grass-roots tobacco control leadership and advocacy capacity within the African American/Black community.

Outline: Introduction to tobacco products; Industry marketing tactics; Tobacco related disease; Tobacco's impact: men, women, and youth; Secondhand Smoke; Cessation

Format:

Three one-hour training module
Clearing the Air modules were designed to be implemented individually or collectively
Includes CD ROM, handouts and Certificate of Completion

NAATEN Fact Sheet

Tobacco Cessation for African Americans: Training for Clinicians
Purpose: To assist medical and dental professionals to integrate tobacco cessation information into their clinical guidelines. The curriculum examines factors that can support or hinder the effectiveness of clinically based interventions with African Americans.

Outline: Examines the concept of cultural competence in clinical practice and introduces clinicians to specific tobacco cessation intervention steps adapted from the 5As -Ask every patient, at every visit; Advise patients about tobacco's dangers; Refer patients to cessation resources.

Format:

Three 1.5-hour training
CD ROM containing a PowerPoint presentation

For More Information:

National African American Tobacco Education Network
Health Education Council
3950 Industrial Blvd., Ste. 600
West Sacramento, CA 95691

Phone: 916-556-3344
Toll Free: 888-442-2836
Fax: 916-446-0427
Email: naaten@healthedcouncil.org
Website: www.healthedcouncil.org/naaten